A unique event of Alfaparf Milano Greece took place with great success,
with internationally renowned hairdresser Rudy Mostarda, Global Director of Alfaparf Milano Professional
and owner of Extrema Hair salons in Italy, which number over 95 in total.
Rudy Mostarda presented his collection “Modern Eccentric” at the1st pan-European, in the1st European exhibition
and the Greek guests had the opportunity to see and meet the successful professional
and his impressive creations.
The impressive show.
It included training, live haircuts and lots of colour, while guests had the opportunity to see impressive Avant Garde creations and styling, music, dancing and beautiful performances.
The evening was opened by George Pournaras, Technical Consultant and Education Manager of Alfaparf Milano Greece and TES COSMETICS,
while on stage and in the interview given to us by Rudy Mostarda,
in order to help with the translation, Massimo Curti, International Educator of Alfaparf Milano, came up.
Rudy Mostarda, in a statement after the event, said:
“By adapting beauty, we are talking about innovation and tradition.
Looking forward means going back to the beginning with a mission that aims for the future.
Experimenting with different textures, materials and accessories allows us to create a free sensuality
representing an overwhelming dream of style and beauty: an attitude that wants to leave its mark.
For us, the evolution of society is through freedom and respect: that’s how Modern Eccentric was born.”
TES COSMETICS undertook the curation and organization of the event,
exclusive distributor of Alfaparf Milano Professional in Greece.
Mr. Stefanos Chiotis, Director General, said: “We are very happy and fortunate to have organised such an event with Alfaparf Milano Professional and had the opportunity to present to distinguished guests,
first in Europe, Rudy Mostarda and his impressive collection.
This event is the start of many more to come and it is here to reinforce our commitment,
to the professional hairdresser that education and innovation is a key pillar of the TES COSMETICS vision.”
A few words about Rudy Mostarda
Rudy Mostarda, professional hairdresser and stylist, education expert and business coach,
with over 20 years of experience, is one of the most recognized professionals in the field of professional hairdressing,
as well as one of the stars of the Alternative Hair Show, the world’s largest hair event.
Possessing not only the talent of a hairdresser and stylist, but also that of a businessman,
in 1999 she founded the brand Extrema Hair, while at the same time she can boast that she has built an enviable career,
as Creative Director for several professional hair care companies.
From the beginning of 2022 he took over as Global Creative Director for Alfaparf Milano, and together with his team,
came to shake things up in the hairdressing and fashion industry,
setting the bar of creativity and renewal even higher!
His eclectic character, his charisma, and moreover, his vision for imagination and innovation in fashion,
made him one of the most important participants of Milan Fashion Week,
as Creative Director for different brands.
She has set up photo shoots for the famous Maison della Moda, including Max Mara
and an important collaboration with Chanel make-up.
Finally, she has given numerous interviews for TV channels and magazines including Vanity Fair, Marie Claire and Elle.
HairdressingNews.com, was of course there!
See in the following video what Rudy Mostarda, Giorgos Pournaras and Stefanos Chiotis told us.
The organization and curation of the show was undertaken by TES COSMETICS, official distributor of Alfaparf Milano Professional in Greece.
