Following the huge global success of Nature Strong™ lacquers, the
OPI
expands its line of natural products
and vegan polishes with the Botanical Base Coat and eight new shades, making it more "floral" than ever.
The Botanical Base Coat, which has drawn inspiration from the science of skincare
and offers many advantages, it contributes to a healthy and smooth appearance of the nails, while preparing them for colour,
adding shine and protection for a professional result.
Eight new colours that follow this winter's trends, as well as classic colours that are popular all year round,
all inspired by nature.
All together, the Nature Strong Base Coat + Color + Top Coat polishes offer a perfectly vegan manicure
of natural origin that also lasts for seven days.
The ingredients of the new Nature Strong series
With ingredients from skincare science such as A-hydroxy acids (AHA), poly-hydroxy acids (PHA), vitamin E, and squalane,
Nature Strong Botanical Base Coat instantly improves the appearance of the nails.
Its composition is also enriched with herbs which include sunflower oil, bamboo extract,
sugar beet, maple and fruit extracts such as blueberry, lemon and orange, carrying the ingredients
for the care of the skin on the nails.
Botanical Base Coat can be used alone for healthier looking nails
or as a preparation base for Nature Strong series paints.
The new shades are added to the 30 existing Nature Strong colours, creating a total of 38 shades,
plus the Base Coat and the Top Coat.
The new shades include a palette of mood-boosting winter colour tones,
but also classic tones inspired by nature that are in fashion all year round.
The striking bright colours are therefore delightful on the nails
(A Kick in the Bud, Bee the Change, Big Bluetiful Planet, Leaf by Example), while the more subtle and sophisticated shades
(Kind of a Twig Deal, Glowing Places) draw attention with their texture.
New glitter shades
Two of the new shades (Mind-full of Glitter, Eco for It) feature vegan glitter technology from sustainably grown cellulose
derived from eucalyptus.
So the glitter effect on the nails is plastic-free and comes from organic sources.
"The expansion of the Nature Strong range gives OPI consumers the opportunity to create completely vegan manicures of natural origin and with more colour possibilities," says OPI co-founder and Brand Ambassador Suzi Weiss-Fischmann.
"Nature Strong has been very well received since its launch last year.
These new shades add something special to the range, from marigold crème and cornflower blue to electric pink
(a shade that's very on-trend!) and the iridescent vegan glitter that's perfect for layering."
The new Nature Strong™ varnishes include:
Botanical Base Coat
Nourish your nails with the energizing 2-in-1 Botanical Base Coat.
Mind-full of Glitter
The iridescent vegan glitter that will enchant you!
Kind of a Twig Deal
Creamy pink for a more natural effect.
A Kick in the Bud
Creamy electric pink that gives you exactly the motivation you need.
Bee the Change
Creamy Marigold that everyone will be talking about.
Leaf by Example
Feel closer to nature with this creamy green.
Big Bluetiful Planet
Take the world in your hands with this creamy baby blue.
Eco for It
With this blue vegan glitter, nothing stops you.
Glowing Places
Reach the top with this glowing grey ice.
So to use the Nature Strong range, apply one coat of Botanical Base Coat, two coats of paint and
Finally, finish with a layer of Top Coat.
Nature Strong contains no ingredients of animal origin and has not been tested on animals.
In addition to its vegan formula, OPI 's Nature Strong range is GMO-free and its packaging is made from
from at least 20% post-consumer recycled materials, so that consumers can take care of themselves, their nails and the environment in the best possible way.