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A.S.P- AFFINAGE SALON PROFESSIONAL
presents you the permanent dye INFINITI,
for unique color results in your salon!
What makes INFINITI the best choice for your customers?
-Next generation technology.
-Excellent colour rendering.
GPS-TECnology technology
GPS-TECnology™ technology precisely directs the colour to the optimal position in the cortex,
giving INFINITI incredible coverage and great durability.
Oxygen is bound more efficiently and driven deep into the hair shaft, while the color molecule
is transported in much smaller droplets (molecules) on the creamy base, ensuring greater
colour penetration resulting in rich, intense colour.
GPS strongly attracts oxygen at the water-oil boundary, while TEC simultaneously attracts the color intermediate,
within the oil droplet to oxygen.
This allows them to react more completely, ensuring more efficient activation of the colour molecule.
In addition, this increased control of free radicals results in a large reduction in peripheral wear.
Enjoy the smoothest and most effective colour experience ever.
Ingredients of natural origin
The new INFINITI® formula contains more than 90% of ingredients of natural origin,
from sustainable and renewable sources.
Its cosmetic composition and the shine it offers to the hair
The cosmetic formula with shea butter and Argan oil adds protection, elasticity and incredible shine
for beautiful, but also naturally healthier hair.
Its nutritional composition also improves the intensity and brightness of the color,
while offering long-lasting results.
Unlimited color options for eye-catching creations!
Create personalised colours for your customers in combination
INFINITI® shades with INFINITI® Intensives.
If you can imagine it, you can create it.
Advanced Technology against fading
One of the main causes of colour fading (change or alteration) is exposure to air and light.
The oxygen in the air therefore gradually creates oxidation.
Sunlight and ultraviolet radiation can cause a change in hair colour.
INFINITI® prevents paint fading in several ways.
GPS-TECnology™ technology safely delivers INFINITI® pigments deep into the cortex,
without causing damage to the peritoneum.
Also the reduction of the pH level occurs gradually during the process locking the colour.
The safest, deepest and most effective colour deposition combined with the anti-fading formula
ensure colour that lasts much longer.
INFINITI® also contains UV filters, which reduce the effect of harmful rays and control the effects of oxidation.
INFINITI has extremely low ammonia
INFINITI® does the impossible.
When mixed INFINITI® contains only 0.2% ammonia combining the highest performance, but also
the predictable ability of ammonia based permanent hair dye to improve health
and the cosmetic care provided by its low rates.
Before INFINITI®, such low ammonia levels were unheard of for permanent hair dyes.
When mixed, the low ammonia content is further reduced due to the dilution with the oxidizing ASP® Crème Developer.
Creamy base recommendation
INFINITI has an advanced creamy base containing oil-water and pigments.
This allows for much better mixing, easy application and more effective paint penetration,
resulting in maximum coverage and long duration.
A permanent dye with low pH
The low pH of INFINITI® results in long-lasting colour.
Regulating agents in the creamy base of the paint counteract the negative effects of alkalinity
and additionally control the pH levels during the stay.
When quality meets quantity!
The 100ml tube is mixed 1:1 1⁄2 with ASP® Crème Developer.
This means that INFINITI® offers a large amount of mixture to use.
INFINITI permanent paint offers easy mixing and application
Mixing INFINITI® can be done quickly and easily, obtaining a soft and creamy texture.
When applied to the roots it stays firm, without slipping in lengths.
Important: Always weigh out the correct amounts of INFINITI® and ASP® Crème Developer oxidizer.
For perfect results make use of the ASP® electronic scale.
From professionals for professionals
INFINITI® has been designed for the requirements of professional hairdressers,
but also the high expectations of their customers.
Its research and development has been carried out according to strict standards by ASP® chemists,
led by Dr Nicola Summer at the ASP® laboratory in Bologna, Italy.
It uses the safest ingredients to fully comply with strict Hygiene guidelines,
but also Safety of the cosmetic salon industry.
INFINITI paints are for professional use only
