The biggest event of 2023, from the Redken, took place November 20 with special guests Global Artists
Keith Owen and Marty, in a wonderful place the Art Factory – Technostudio, where a constructive workshop followed!
A large number of hairdressers came to this place to get knowledge and inspiration on haircuts and colour.
Unique results with the contribution of Global Artists in haircut and color
The presentation had two parts, first the haircut which was successfully undertaken by Keith Owen and showed in great detail
techniques that the guests could apply in the salon from the very next day.
At the same time, he showed which are his favorite Redken products and at the same time, the must-have for the salon!
See what he said in his camera Hairdressing News.comKeith Owen:
Then the paint had Marty‘s signature!
Favorite results?
Multidimensional of course, as was evident from the result.
He gave several details and also revealed how he responded to a challenge and for the first time took over
the dyeing of dreadlocks.
His ally, not only in this challenge, but also in general, was the Color Gels Oils and Shades EQ,
where he took the opportunity to reveal secrets of use of these innovative products.
See what he said in his camera Hairdressing News.comMarty :
The “faces” of Redken
The day started off strong with a welcome from the Redken team, in order to inform
of the attendees for the importance, but also the development of this Mega Event.
See what Marinos Stamatis, the new Redken Education Manager said to his camera Hairdressing News.com :
Of course, we also found Eleni Anagnostopoulou, Brand Business Leader Redken, where apart from the excitement of the day
also brought us the news of the brand for the new year!
Evolution and creative “concern” are the two hallmarks of 2024 for Redken,
its innovative products will evolve even further and become indispensable “weapons”,
for every professional hairdresser, in his place!
So see what Eleni Anagnostopoulou, Brand Business Leader Redken, said in detail,
to the camera of Hairdressing News.com:
One of the biggest educational events of the year, undoubtedly, ended with a workshop on haircuts and colour,
where Keith Owen and Marty, were there, with their valuable advice, for all hairdressers!