The ultimate proposal to charm your loved one!
Following the launch of the extremely popular “BUBBLEGUM” colour for 2022, the
GOLDWELL
has once again teamed up with global trend agencies and colour trend experts to proudly present
the Colour of the Year 2023, CHERRY POP.
The dynamic, fiery shade embodies passion, charm and enthusiasm.
So the deep, rich and warm red plays with a cool pink to create,
an alluring and vibrant cherry colour effect.
“The vibrancy of CHERRY POP creates a visual vibration that stimulates the senses,” says Jane Boddy, Global Color Expert.
“No colour can compete with red, it always strongly stimulates our mood. The dominant force of CHERRY POP is earthly while emitting a transcendent power that draws us into a fantastic world.”
As a strikingly intense shade, CHERRY POP will bring the bright tones of blonde to life,
while it will give a rich warm cherry tone to dark blondes and brunettes.
“The ability to create sensations of joy, attraction and stimulate the imagination in both digital and physical places is essential for 2023. The dynamism of CHERRY POP plays with light and dimensions and thus expands the imagination
and encourages the hairdresser’s creativity like never before,” said Boddy.
“It was truly an honour to create CHERRY POP as GOLDWELL’s colour of the year 2023. Red colours have always been synonymous with GOLDWELL and this particular shade is giving exciting possibilities in the hair colour base.
Long associated with prosperity and good fortune, this perfect shade of red arrives just in time to celebrate
the 75th anniversary of GOLDWELL”, says Angelo Seminara, GOLDWELL Global Ambassador.
CHERRY POP Formula using the GOLDWELL TOPCHIC series of dyes:
30ml Topchic 7RR@RR
20ml Topchic 7OO@GK
2ml @PP Pure Red
2ml @PP Cool Pink
50ml System 3% lotion
CHERRY POP Formula using the GOLDWELL ELUMEN series of dyes:
30ml RR@All
20ml KG@All
10ml Pk@All
