Sunday, September 8, 2024

Color Your Power Workshop, executives of L’Oreal Professionnel

The executives of L’Oreal Professionnel Paris told us about the Color Your Power Workshop, as after two years,
was the beginning of a series of “meetings” of the hairdressing industry.
Natasha Begni, Director of Education and Creative Manager of L’Oreal Professionnel,
George Mattellas Brand Busness Leader, L’Oreal Professionnel
and Lia Kouroupi, Education Manager of L’Oreal Professionnel, were pleased with the outcome of the day,
as this workshop had it all!

Inspiration and colour are the secret ingredients of a successful recipe.

The guest of the event was the international pro artist and Global Ambassador of L’Oreal Professionnel Siobhan Jones,
which lived up to the expectations of such an event and highlighted in the best way the importance of colour.
As the L’Oreal Professionnel executives told us, the aim was to give a lot of inspiration to the attendees,
but also to understand how much power colour gives, not only to the professional,
as it is one of the most basic services in a salon, but also for the woman.

No limit to inspiration!

The Digital age may have given most people a lot of possibilities, but after two years,
there is a desire for a meeting of all the hairdressers.
So L’Oreal Professionnel listened to this wish and organizes events with several international artists,
as the aim is to get the mind out of the borders and the Greek professionals to get to know foreign techniques.

Of course HairdressingNews.com was there!
Watch the video below to see what L’Oreal Professionnel executives told us.
Natassa Begni, Giorgos Matellas and Lea Kouroupi, enjoy them!


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