Tο event της Majirel, το μεγαλύτερο show της μάρκας γύρω από το χρώμα και την εμβληματική βαφή που έχει έρθει πιο ανανεωμένη από ποτέ για να εμπνεύσει κάθε κομμωτή, πραγματοποιήθηκε στο Onassis Ready, με περισσότερους από 500 καλεσμένους να δίνουν το παρόν. Στο industrial σκηνικό του χώρου, οι Hair Pros απόλαυσαν ένα μοναδικό runaway show με δημιουργίες των 2 International Artists @pierrickberinger & @claudiopachecohairstylist αλλά και τις καινοτόμες χρωματικές μεταμορφώσεις των Majirel Ambassadors & #lorealpro creators @agapistyl & @garos_official . Ενώ, η Business & Life Coach @hiltonsophia μοιράστηκε μαζί τους μυστικά γύρω από την εξωστρέφεια στα Social Media που μπορεί να απογειώσει την επιχείρησή τους. Το απόλυτο talk of the town που κανένας κομμωτής δεν ήθελε να χάσει! #lorealpro #lorealprogr #majirelevent

Η L’Oréal Professionel συνεργάστηκε για 1η φορά με την Ελληνική Ένωση Σχεδιαστών Μόδας και συμμετείχε σε ένα διήμερο event στις 18 & 19 Σεπτεμβρίου, όπου η δημιουργικότητα και η έμπνευση απογειώθηκαν στην εμβληματική σκηνή του Φεστιβάλ Αθηνών Επιδαύρου, στους χώρους της Πειραιώς 260, κάνοντας το 1ο Greek Fashion Festival σημείο συνάντησης των μεγαλύτερων προσωπικοτήτων του χώρου της μόδας, της τέχνης, του πολιτισμού και της επιχειρηματικότητας. Η L’Oréal Professionel, η μάρκα που για περισσότερο από έναν αιώ

Η iNOA από τη L’Oréal Professionnel, η βαφή χωρίς αμμωνία αποτελεί κορυφαία επιλογή για κάθε πελάτισσα που θέλει να αλλάξει το χρώμα της καθώς...

Η απόλυτη ρουτίνα περιποίησης γι' αυτό το καλοκαίρι ακούει στη σειρά Metal Detox από την L’Oréal Professionnel,που αφαιρεί τα μεταλλικά στοιχεία από τα μαλλιά,...

Το Vitamino Color Spectrum Serum είναι, το απόλυτο Glass Hair Effect και αυτό το καλοκαίρι. ✨Η L’Oréal Professionnel προσφέρει γυάλινη λάμψη στα μαλλιά που...

Η εμβληματική βαφή της L’Oréal Professionnel Majirel, είναι εδώ πιο ανανεωμένη από ποτέ,με λιγότερη οσμή και πιο εύκολη ανάμειξη!Συγκεκριμένα, χάρη στην Τεχνολογία Παγίδευσης Οσμών ή αλλιώς...

Η σειρά Absolut Repair Molecular με 5 αμινοξέα και πεπτίδια επανορθώνει ζημιά 2 χρόνων σε μία μόνο χρήση.​ ​Αυτό το καλοκαίρι, χαρίστε στα μαλλιά σας...

Το METAL DETOX, από την L’Oréal Professionnel είναι ο φίλος των μαλλιών σου για ενυδάτωση και καταπολέμηση του σπάσιμου της τρίχας.​Από το πρώτο βήμα...

Στις 3 Ιουνίου, η ομάδα της L’Oréal Professionnel, θα συμμετέχει ως Χρυσός Χορηγός και Official Hair Sponsor, στο 1ο Ελληνικό Φεστιβάλ Μόδας, ένα πρωτότυπο θεατρικό ντεφιλέ που ενώνει τη μόδα...

VITAMINO COLOR SPECTRUM​ Η νέα σειρά της L'Oréal Professionnel VITAMINO COLOR SPECTRUM​ έχει αγαπηθεί τόσο από τους κομμωτές, όσο και από τους καταναλωτές, χάρη στα μοναδικά...

Η τέλεια ισορροπία ανάμεσα στη λείανση, τον έλεγχο του φριζαρίσματος, αλλά και τη λάμψη με τη νέα Gloss Absolu,από την Kérastase. Στους πυρετώδεις, απαιτητικούς ρυθμούς...

Τιμητική διάκριση για τη σειρά ARREN Men’s Grooming της Farcom Professional στον κορυφαίο θεσμό «Προϊόν της Χρονιάς 2025», καθώς τα εξειδικευμένα προϊόντα της Stimulant...

Χρώμα, Κούρεμα, Styling, Επιχειρηματικότητα... Ο εκπαιδευτικός οδηγός της L’Oréal Professionnel τα έχει όλα! Μάθε όλες τις νέες εκπαιδεύσεις για τις αγαπημένες σου μάρκες!Η L'Oréal Professional Products,...

Η L’Oréal Professionnel ενισχύει το πρόγραμμα Head Up για την προστασία της ψυχικής υγείας των κομμωτών, μέσα από τη νέα, δυναμική συνεργασία της με...

Η L'Oréal Professionnel επιστρέφει για μια ακόμη φορά στα MadWalk, τον απόλυτο θεσμό που συνδυάζει τη μόδα με το τραγούδι, ως ο official hair...

This summer, experience unparalleled bold creaminess and glamorous shine with the limited edition OPI My Me Era collection. Inspired by the celebration of self-expression...

REDKEN GREECE, the No.1 professional hair care brand in America, celebrated in a special event the victory of Lia Boutou in the Redken...

Sebastian Professional, a professional hair care brand synonymous with creativity, art,and innovation in the beauty industry, is proud to announce its collaboration with candidate...

Grey is a hair color that often steals the show.To begin with, for several years it has not left the preferences of more and...

Η Farcom Professionalpresents Go Vibrant Color Revive Masks, the masks that help in the vividness of the color, the toning of the shade and...

The new ELIXIR ULTIME is the oil that does it all, now it does it better than ever!Say yes to glamour! Its benefits are many...

The Duration in hair color is a phenomenon that as the weather opens up and the sunlight "caresses" the hair, we are increasingly concerned....

REDKEN Artists, for the designer Orsalia Parthenis . The 34th Athens Fashion Week took place at Zappeion Hall from April 20 to 24. ...

A few months ago, Wella Professionals launched Ultimate Repair, a revolutionary range of products that gives an unprecedented hair look, worldwide. Wella Professionals presents...

H A.S.P - AFFINAGE SALON PROFESSIONAL , gives us inspiration with her creations, for impressive party hair,with just 4 products, from ...

The protection of hair and scalp nowadays has become part of any hair care routine. a professional service mainly concerning colour or discolouration.Many...

Our new Première range perfectly captures what has always been the philosophy of the brand harnessing and of course channeling your power. ...

Did you know that you can make a Stroma in 5 to 15 minutes, with the ingenious product of A.S.P. Quick Pig? Quick...

The Mode Smoothie of the A.S.P. , is the product that will become the ultimate ally of hairdresser and client for gorgeous, silky...

b:RED is a simultaneous drying and colouring system that revolutionizes the red, copper and magenta colours, that the professional hairdresser wants to...

Hair loss is a major concern for many, leading to the search for practical solutions. Among the various options, Redensyl and also Minoxidil...

Ammonia-free dyeing with a single product! A unique concept for the conversion of INFINITI permanent paint to semi-permanent ammonia-free paint, has now taken shape...

Η Sydney Sweeney, global icon of modern femininity, is the new ambassandor of the luxury brand hair care Kérastase.So, a woman who can really...

Η A.S.P- AFFINAGE SALON PROFESSIONAL presents the ultimate vegan dye INFINITI,that will become your best ally in the christening room, to meet...

"T@bu by Sensus", a distinguished hair care and styling range, stands out as a beacon of creativity and performance.In the ever-evolving world of hairdressing,...

A breath before we say goodbye to 2023 and welcome the new year, it's time to talk about the leave-in Miracle mist, of ...

TheHotShotzis a semi-permanent dye - mask of the A.S.P - AFFINAGE SALON PROFESSIONAL, that gives us amazing shine and intensity to the hair color.It...

If you're looking for a gift for your blonde friend or even for yourself, the System Blonde Anti Yellow Resque Kitthe home care range,...

Tracey Ann Smith,Global Ambassador of A.S.P - AFFINAGE SALON PROFESSIONAL, is the big winner of the British Hairdressing Awards.The results of the biggest event...

Ammonia-free coloring is often the solution for sensitized blonde hair. The company A.S.P - AFFINAGE SALON PROFESSIONAL gives us the solution with System Blonde...

The biggest event of 2023, from the Redken, took place November 20 with special guests Global ArtistsKeith Owen and Marty, in a wonderful place...

You like to take care of yourself and your look and you want the products that will take your styling to the next levelyou...

When it comes to professional hair care, the Macadamia Natural Oil Bond Repair Masque and Strengthen & Smooth Concentrated Oil, are two products...

Quick Pig: The quickest way to liven up faded colours, by A.S.P- AFFINAGE SALON PROFESSIONAL! Quick Pig Pre-Pigmentation Spray deposits pure pigment before dyeing....

Naturally limp - fine hair is usually more oily than normal hair, due to the large number of sebaceous glands. These glands produce much...

Η L'Oréal Professionnel creates its first anhydrous formulation, SteamPod Smoothing Treatment, for long-lasting moisture and frizz control, heat protection and a silky shine. With...

SteamPod 4 is released in a limited edition, inspired by space Discover the much-loved SteamPod 4 Moon Capsule, a versatile styling tool that works...

The Pure Tone is the "chameleon" product of the A.S.P- AFFINAGE SALON PROFESSIONAL and that's because is a versatile professional paint product that transforms...

Keep warm this autumn-winter with our new Winter Warmers range of colours, from the A.S.P- AFFINAGE SALON PROFESSIONAL . A collection...

If you are in the salon business, there is a pioneering product you need to know about the permanent hair color MC2 Permanent Hair Color. This product offers excellent coverage, shine and remarkable durability while being environmentally friendly.

The revolutionary Kitoko product range Purify & Control - "The Terminators" by Affinage Salon Professional, gives the ultimate solution to...

Bleach up to 9 tones of lift I don't know if you've got your hands on it, but it's time to meet the best,from...

Silver Keratin Therapy of QURE The 1st Formula in Greece without divine salts(Sulfate Free) In the "universe" of hairdressing, the search for the perfect hair care...

The products Kitoko Oil Treatment by Affinage Salon Professional combine nourishing plant extracts and a range of with the unique Electron...

Η L'Oréal Professionnel launches its first Absolut Repair Molecular skincare range, which reconstructs and also repairs the molecular structure of the hair.Texture, movement...

Η Kérastase takes a cue from Gen Z, with the new 2% Pure Hyaluronic Acid Serum inspired by skincare that comes to...

If you are looking for a reliable and effective product that can help you get rid of the hair color you currently have, we...

Meet Kitoko 's Advanced Hair Therapy A.S.P. , the luxurious range of highly effective treatments for the hairdresser and for daily care...

H L'Oréal Hellas, true to its commitment to the values of equality and inclusion, supported the Inclusivity Lounge organized by Women On Top at...

The miracle product Miracle Water that re-establishes the rules for immediate, yet therapeutic care, that does not weigh down the hair and is...

Last week the Social Hairdresser of the Municipality of Athens became open for a day, celebrating the value of volunteering, caring and participation,...

A.S.P- AFFINAGE SALON PROFESSIONAL presents the permanent dye INFINITI, for unique color results in your salon! Get to know her better in the new article of A.S.P - AFFINAGE SALON PROFESSIONAL

At A.S.P- AFFINAGE SALON PROFESSIONAL , the importance of sustainability is very high and this is because respect for the environment is...

A.S.P- AFFINAGE SALON PROFESSIONAL is a company that operates in 60 countries and launches best-in-class professional hair care products for salons while at the same time, providing recognised training programmes in the industry. So get to know better the product families of AFFINAGE SALON PROFESSIONAL.

Emily Ratajkowski, Kérastase Global Ambassador, changed her hair colour for this summer and for the proper care of her coloured hair, the Kérastase...

Η Kérastase proposes for the summer and beyond, Chroma Absolu: a complete, personalized skincare range for coloured hair that repairs the...

Inspired by fashion the Haute Coiffure Française Greece presents its new collection entitled: "LIQUID LOVE", with the support of the L'Oréal Professionnel. ...

The power of Metal Detox, now in a high protection cream In collaboration with professional hairdressers, L'Oréal Professionnel expands the Metal Detox range with a...

REDKEN, the number 1 professional hair care brand in America, held on 29/05/2023 at the Academy of L'Oreal Professional Products with great success...

Goldwell, one of the international pioneers in innovative technologies in the field of hair colour, introduces TOPCHIC ZERO, the newest addition to the...

The sustainability strategy of the cosmetics manufacturing and distribution giant called KAO is designed to serve people's needs, attitudes and desires...

An iconic range is updated to meet the needs of a new generation of women, offering real, deep nourishment for all their hair. This iconic...

We recommend the unique ELUMEN Play Wonderful range of hair colours with semi-permanent effect, from Goldwell. It is the ideal solution for the client who wants to dare a big change in hair color, but without a big commitment.

Η L'Oréal Professionnel presents the new Scalp Advanced range for the treatment of scalp problems.Immediate restoration, for the dysregulated scalp. Three targeted series Against...

REDKEN, the #1 professional hair care brand in America, successfully held a digital live event on 24/04/2023 to present to the entire hairdressing community its new ammonia-free liquid colorant, Color Gels Oils! See what Konstantinos Moustakas told us after the end of the event!

Η Sebastian Professional celebrates 50 years of unlimited self-expression with the new campaign "STYLE IS FLUID". Since Sebastian was founded in 1973, creativity...

The first night repair serum with hyaluronic acid and niacinamide, skincare-inspired ingredients that deeply repair hair while you sleep. Η Sebastian Professional presents...

Do you know of any permanent hair dye that gives up to 100% coverage of gray hair without the need for an acetate? We recommend...

Aaaaaand we have a winner! For yet another year, the Alfaparf Milano Professional was again at the top of the list of hairdressers'...

How big is the importance of sustainability? KAO SALON DIVISION, as a manufacturer of professional products GOLDWELL and on the European...

The Global Creative Awards are held every year and are organized by KAO SALON DIVISION, during the spectacular event "GLOBAL EXPERIENCE" that attracts...

On Monday, March 6, Goldwell invites professional hairdressers to attend the Curls, Cut & Style seminar, which effectively answers the 85% of women with curly hair who complain that their hairdresser does not give the right shape to their hair and does not help them to manage their curls harmoniously and intelligently.

GOLDWELL presents the ultimate color of the year for 2023, CHERRY POP, to charm your loved one! Stay tuned to learn all the news of GOLDWELL, in Hairdressing News. New products, new trends and groundbreaking innovations from GOLDWELL, all here at Hairdressing News.

New iNOA from L'Oréal Professionnel Professional ammonia-free dyeing is renewed and therefore made even better to offer a luxurious grooming experience, with the power...

Η NYX Professional Makeup presents Smooth Whip Matte Lip Cream, the new matte liquid lip cream for intense color & light...

This year three of Alfaparf Milano Professional's products are finalists in the Airmagazine awards.

Kérastase presents its new Symbiose range, anti-dandruff care with the power of cellular science, for long-term effectiveness and luxurious care. Alliance is power

Aveda announces B Corp certification, reinforcing its 40+ year commitment to caring for the planet.

New Year, New You! The new year starts dynamically with the NEW iNOA!The no1 permanent oxidative dye without ammonia and with oil is completely renewed,to...

Discover the iconic #SerieExpert lines in collectible Christmas Sets from L'Oréal Professionnel!

The most beautiful season of the year is here! Christmas is one of the most beautiful times of the year and that is because it...

Christmas has arrived and Aveda has prepared the best suggestions for beautiful and shiny hair!

It's the most wonderful time of the year: the long-awaited Christmas season is here.But which hairstyle will be preferred for festive outings? The team of...

This Christmas we are celebrating hair beauty with the wonderful Schwarzkopf Professional gift packages designed for you and your loved ones!

The new and innovative Botanical Repair Strengthening Overnight Serum was awarded the Gold Award at the Vegan Awards 2023. Botanical Repair Strengthening Overnight Serum, won...

Discover the Christmas proposals from Kérastase with the luxurious limited edition X-Mas Boxes "Kérastase with Love".

ARREN's grooming collection is the genuine barber range that will curate your image this Christmas and beyond!

This Christmas GMS Creative Products invites you to enter the festive world of GHD and give yourself the gift of great hair!

Introducing the next generation SteamPod 4 from L'Oréal Professionnel Paris.Multipurpose professional styling tool with steam for straightening, waves or curls on any hair type. https://youtube.com/shorts/3_kXJjJ_UcQ HAIR...

L'Oréal Professional Products launches the ultimate online platform "L'Oréal Partner Shop" for all brands L'Oréal professional products in Greece, open 24/7 for the whole hairdressing community.

Today, L'Oréal Professionnel, the pioneering hair brand and a trusted partner of hairdressers since 1909, creates the first virtual hairstyles for avatar use...

The second cycle of the Be your Best empowerment programme for women in the hairdressing industry, by L'Oréal Professional, has been completed!

Kérastase organized a workshop for its hairdressing partners on the topic "Kérastase Luxury Experiece", hosted at the L'Oreal Academy. Watch in the video what the speakers of the launch of the NEW Fusio-Dose by Kérastase said, exclusively to the camera of Hairdressing News!

Kérastase organized on Monday 19 September a workshop for its hairdressing partners on "Kérastase Luxury Experiece", hosted at the L'Oreal Academy. More...

L'Oréal Professionnel Paris presents Metal Detox Concentrated Oil, the daily solution against breakage for all hair types.

Aveda Announces the first, exclusive collixion Graphic Organic in collaboration with X-presion Creativos.

NEO Fusio-Dose, liquid technology for immediate hair transformation, in connection with the hairdresser's diagnosis and the client's needs.

The Metal Detox range, welcomes Metal Detox Concentrated Oil, the NEO concentrated oil that comes to complete your favourite care routine and leave hair strong and light, repairing the hair from the inside out.

L'Oréal Professionnel Paris presents French Glossing Bronze, an innovative professional 2-step technique, which will be the hottest trend of the season.

REDKEN's innovation, Liquid Coloration, is a liquid dye and is definitely something that all professionals will love!

Haute Coiffure Francaise Greece presents the new collection "POSE" with the support of L'Oréal Professionnel Paris.

With the Structural ampoules you will have shine and softness in just 5 minutes, to reduce frizz and moisturize dry hair.

At Kérastase we say yes to blonde. The BLOND ABSOLU range is dedicated exclusively to the care of blondes. Every type and tone of blonde.

Get rid of frizz with Botox hair treatment. It is an effective and short treatment carried out in the salon.

The complete Semi di Lino ranges are what you are looking for in professional hair care, with a wide variety of products. Discover it all in this article!

Would you build a house without a foundation? Probably not! That's why the Deep Repair range of Professional By Fama, a complete reconstruction system, is here for you!

This summer your hair care has an Italian flair, just like the Italian Resort Collection a range of care for the summer months.

SteamPod, the unique hair styling system that millions of women have loved, is here in an even more "revolutionary" version!

Learn the tips that will keep your hair color fresh!!!!

OPI Greece was present at Athens Pride, with the #OPIPowerOfHue collection and Syntagma Square was flooded with color!

OPI encourages everyone to express themselves with the new Power of Hue Summer 2022 collection, with the beloved Katie Garbi! Be bold. Be colorful. Be hue.

OPI supports the LGBTQ+ community and is a proud sponsor of Athens Pride 2022, participating in this great celebration.

The "Social Hair Salon" of the Municipality of Chania is a fact, sponsored by L'Oréal, to offer free basic hairdressing services!

To address hair loss, Kérastase focused first on women. Hair loss also affects women.

A tribute to Aveda's sunscreen product line, through the eyes of Minas Tsirangelos

Kérastase presents GENESIS HOMME. The double-action treatment against hair loss, now also for men!

Summer at last! Heat, sun, diving in the sea. They sound like a dream, but they become a nightmare for the hair. What can we do?

The Olaplex No.9 Bond Protector Nourishing Hair Serum, is a fact and it is the new revolutionary product of Olaplex!

Ivy Adamou is the new brand ambassador of Wella Company for the new Shinefinity!

All Aveda products have the gold standard for cruelty free certification from Cruelty Free International.

Can hairdressers change the world? We believe that professional hairdressers have the power to change lives.With the Curl Expression range, we give them the weapon...

As L'Oréal Pro Creator The celebrity hair artist & colorist joins the L'Oréal Professionnel family as #LOREALPRO Creator Nicholas Villiotis. For more than 110 years, L'Oréal...

Style & Colour Trophy 2022. Entries for the Greek final are now open! L'Oréal Professionnel Paris brings back to Greece the Style & Colour Trophy and gives for the first time the opportunity to talented hairdressers to compete for a place among the top hair artists in the world! Find out everything in our article and register!

Aveda launches the innovative Botanical Repair Strengthening Overnight Serum that deeply repairs and transforms hair overnight. The new vegan Serum reconstruction and bonding, transforms hair and acts on 3 levels during the night

In the 4th episode of Run Le Hair Show we will talk about blonde! The trio of presenters from episode 1 continues the web series! They analyse fun topics: trends, professional advice, reviews, interviews, workshop and masterclasses. Monday 4 April 18.00. Don't miss it!!!!

Mathematics of color by Professional By Fama. On Monday 14 March 2022 Hairdressing News had the pleasure to attend the seminar "Mathematics of color" by...

Be your Best. THE NEW BUSINESS EMPOWERMENT PROGRAMME FOR WOMEN IN THE HAIRDRESSING SECTOR FROM L'ORÉAL PROFESSIONAL PRODUCTS IN COLLABORATION WITH THE ORGANIZATION WOMEN ON TOP.

ARE U REDKEN READY? GET INSPIRED BY REDKEN! All the new trends in color and haircuts from Global Redken Artists Michelle Marshall & Macro Arena at "GET INSPIRED BY REDKEN 2022" on Monday 21 March 2022!!!! See more in the video!!!! Stay tuned!!!

"Starting to use hair and body products created from naturally derived ingredients can be a game changer. What I love about weDo/ is that they've been able to influence a lot of people to change habits and act together, while creating products of exceptional performance." Phoebe Dynevor has been announced as weDo/ Professional's first Global Ambassador, championing actions for positive change.

Redken Extreme Set care series for damaged hair. Strengthens and repairs damaged hair. Get to know her better!

Dry and damaged hair? Silky softness, strengthening and shine to your hair with Redken's All Soft Mega range!

Discover #Redken's new Amino-Mint shampoo and instantly remove grease from your hair with an instant feeling of freshness!

The Professional by Fama STYLEFORCOLOR range was designed exclusively to create beautiful hair and to protect the cosmetic color from external factors such as...

The Bluebeards Revenge THE ULTIMATE GROOMING EXPERIENCE FOR REAL MEN The Bluebeards Revenge is not just a product line. It is the best series for the...

It ' s WondHer 𝗙𝗢𝗢 𝗖𝗢𝗟𝗢𝗢𝗥 𝗟𝗢𝗩𝗘𝗥𝗦 Wondher is the first hair care range fully integrated into the...

The NEW 𝐁𝐋𝐎𝐍𝐃𝐇𝐄𝐑 discoloration range is the complete and reliable system created to satisfy and adapt to every kind of blonde.A range of products...

L'Oréal Pro Artists one of the most creative artistic groups of Professional Hairdressers is growing! Lakis Gavalas Fashion Designer, was on the jury...

L'Oréal Pro Artists one of the most creative artistic groups of Professional Hairdressers is growing! Nadia Kontogeorgis Actress was on the jury of...

L'Oréal Pro Artists one of the most creative artistic groups of Professional Hairdressers is growing! Natasha Begni, Director of Education L'Oréal Professionnel was...

From Barbie & L'Oréal Professionnel Paris Dream it. Style it: countless looks, with the power of steam* The essential accessory for those with a passion for...

L'Oréal Pro Artists one of the most creative artistic groups of Professional Hairdressers is growing! L'Oréal Professionnel and L'Oréal Pro Artists are ready...

THE 1ST BALANCING TREATMENT WITH LONG-LASTING ACTION FOR OILY ROOTS & DAMAGED THIGHS Now, the Spécifique family of products for healthy-looking hair & scalp extends...

An International Series, by Professionals for Professionals & for all those who have a passion for hair! Run Le Hair Show, the L'Oréal Professionnel Paris...

Want to be the next L'Oréal Proartist? Register for the auditions between 15-30/09 and find out more by contacting 8001160050 or 2106188678. #lorealproartists#lorealpro#lorealprogr Are...

Serie Expert, a pioneer in hair care technology, redefines itself through new sustainable packaging. L'Oréal Professionnel Paris has joined forces with scientists and...

The actress Evelyne Papoulia, along with her daughter Aphrodite Liantou, are starting something new, starring in the Wella Professionals campaign for the new trend...

Kérastase presents the CURL MANIFESTO range, the ultimate professional treatment for all curly hair. Curl Manifesto is a luxurious 8-product care range that meets the...

Make-A-Wish (Make-A-Wish Greece) and L'Oréal Hellas are joining forces and extend an open invitation to the whole world to participate online in the Walk...

Kérastase presents Fresh Affair, a new generation of luxury dry shampoo, that will make you love your "second day" hair. This handy...

A revolutionary innovation is brought by L'Oréal Professionel Paris. A new technology that guarantees dyeing, balayage and decapage without breakage. With a 100%...

Kérastase launches a new era in training and welcomes Alexandros Kyriakakis to its team, who takes on the new role of Luxury Brands Expert....

It's time to redefine the hair philosophy! Take part in the L'Oréal Professionnel Paris global online event this Monday, March 29.... for the big...

In an ever-changing world where consumer needs change from day to day, managing a business like a salon is a daily challenge for every...

The leading, iconic, professional hair care brand, REDKEN, is launching a partnership with who else? With one of the most... fashionable singer and fashion...

L'Oréal Professionnel's Serie Expert Blondifier family welcomes two new products for specialized professional blond hair care in the salon and at home. Hot caramel, cold...

L'Oréal Professionnel Paris presents the ultimate Smoky Hair technique for de-grading cool shades inspired by smoky make-up. L'Oréal Professionnel Paris, the number one brand in...